Simplicity

2019-08-05T10:14:55-04:00

When creating materials for online education, add what is necessary and nothing more. Bloated courses can become confusing and cumbersome. Long videos take a long time to watch and too much text is taxing. Padding things out to make them seem substantial doesn’t benefit anyone. Keep it simple. There is power is simplicity.

Simplicity2019-08-05T10:14:55-04:00

The Hidden Benefits of Teaching Music Online

2019-08-05T10:14:07-04:00

There are many attractive features to online teaching but there might be a few more gems that you don’t know yet. Your Audience Is Interested In You,  Not Just Your Teaching Once you have built an audience you have a group of people that trust you and that have given you their attention. This is a privileged position. From this place you have the ability to serve your audience in a multitude of ways not just through education. It never ceases to amaze me when I see every artist lining up to go through the same door. Musicians want to be [...]

The Hidden Benefits of Teaching Music Online2019-08-05T10:14:07-04:00

Perfectionism

2019-08-05T10:11:20-04:00

It is tempting at the outset of your online endeavor to try and make things “perfect”. Editing and re-editing every blemish, every hiccup, and every mistake. Perfection is crippling, and if you don’t deal with it quickly, then you might give up. This would be a tragedy because you have the ability to help people. I am a classical musician, and in our world the advent of recordings, more specifically edited recordings, has given rise to unrealistic expectations of perfection from performers. Much like the photoshopped images of men’s and women’s bodies in magazines that send ripples of doubt and unnecessary [...]

Perfectionism2019-08-05T10:11:20-04:00

Relationships, Trust, and Attention

2019-08-05T10:06:30-04:00

The internet has given us the world at our fingertips, but if you want to do anything meaningful you need to focus on relationships. There are more ways than ever to reach out to people, but it seems like the easier it is to do, the less meaningful it is. Twitter, Facebook, blogs… they are great for broadcasting, but if you want to start building a relationship, you have to start listening. Perhaps the biggest mistake made in social media is to broadcast without listening. Sure, you want to spread your message to the largest amount of people but responding to [...]

Relationships, Trust, and Attention2019-08-05T10:06:30-04:00

Don’t try and please everyone

2017-03-30T20:05:57-04:00

If you try and please everyone, you will end up pleasing no-one. The internet is getting better and better at curating material for you. This is purely because of advertising. If you create something with a broad appeal, something that could apply to a large audience, you will make little to no impact. In the late 20th Century you might have received some attention with a broad message, but as we now have an inconceivably large amount of content competing for attention only the most focused of topics and initiatives will pierce through the roaring wall of noise between you and [...]

Don’t try and please everyone2017-03-30T20:05:57-04:00
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